Over the course of its history, Lego has enjoyed a wide range of production features. Lego has been able to create some of the most loved toys around the world thanks to these features. This includes the development of a unique interlocking system and the use of plastic in place of other materials. These unique features have enabled the company to browse around this site become the largest toy maker in the world.

The 1960s saw the company continue to expand rapidly. A major shift occurred when Godtfred Kirk’s cousin, Dagny Holm, joined the company as a model builder. Dagny was adept at making large scale models and worlds that were displayed in the showroom. This was a great way to show the possibilities of LEGO bricks, and to spark interest among youngsters.

In 1971 the LEGO system began expanding into new areas by adding furniture pieces and dollhouses. The LEGO system grew further in 1972 with the introduction of boat and ship sets with hull pieces floating. In the 1960s, the company started its international expansion by selling in North America via a licensing deal with Samsonite.

In the 1980s, the company continued to grow and diversify, as well as modernize. The company also set up a research and design department that was tasked with keeping the LEGO System in the forefront of innovation. The introduction of themed sets allowed people to build specific models, without having to figure it out on their own. This was a first step towards more complicated building and also let children to have a more interactive experience with legos.